Digital Marketing Trivia for Accountants

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Just a few weeks ago, I attended Digital Summit Atlanta, a conference focused on online marketing and its many opportunities. Always informative and on the cutting edge of digital marketing, I learned about emerging trends, what digital endeavors aren’t worth my time and a few new tricks to be used with some old digital dogs.

As sessions would change, each stage displayed slides that provided several random digital marketing statistics. We’ve written them out and they are listed below. There’s quite a bit to wade through, but it’s worth a read, as they deliver interesting insight into how marketing, advertising and communications are changing and adapting in an increasingly connected world. See anything that surprises you? Tell us about it in the comments; we’d love to hear your thoughts.

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Kelly Googe Lucas serves as the client marketing director at bbr marketing. In this role, she manages the firm’s social media services as well as serving as a client services director, copywriter and overall Jill-of-all-Trades. In addition to having worked directly for an accounting firm in human relations and marketing roles, she gained excellent marketing experience in the fields of legal technology, hospitality and entertainment in previous positions. She is always looking for new and innovative ways to help bbr marketing’s clients differentiate themselves and grow.

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