Accountants Who Advertise on Google Have a New Option

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Local business ads in the Google Display Network have a new format that may benefit small and mid-sized accounting firms. The update shows a location extension display for some businesses, designed to give viewers more relevant information simply and easily. … Read More

Google’s Customer Match Offers New Options for Marketers

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  Google AdWords is offering users the ability to upload email lists of prospects and current customers for individually targeted marketing messages in search, Gmail and YouTube. Customer Match, as the freshly added offering is known, matches email addresses submitted … Read More

Google’s Fancy New AdWords Reports Are Here…For a Few

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The long-promised AdWords revision that offers advance reporting capabilities isn’t available to most users yet, though Google teased it way back in April of 2014. Here’s how they described the deluxe version then: Advanced reporting: To help you analyze your data … Read More

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