The ‘Rents Are on Twitter Again!

posted in: Social Media 0

A new Nielsen report found what many have already suspected to be the case: It’s adults aged 35-49 who are the largest consumers of media. That includes social media as well as traditional channels like television and radio. The popular … Read More

Why It Pays to Give

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“Why should I give free advice?” That’s a question we sometimes hear when we advise clients to blog, answer questions in public forums and generally offer professional insight to their audiences. It’s a reasonable query, since these educated folks are … Read More

Sweet 16 for Social Media Platforms

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  With March Madness well underway, college basketball devotees around the world have completed their brackets and watched as their favorite teams battle to make it to the end of the tournament. Though nearly everyone wants to be a part … Read More

Social Media for All, and For All a Good Site

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Your accounting firm needs to be on social media as part of your overall branding and marketing plan. The question is: which sites should you spend your time and effort on? Some sites are purely social and general purpose while … Read More

Google’s Customer Match Offers New Options for Marketers

posted in: Marketing 1

  Google AdWords is offering users the ability to upload email lists of prospects and current customers for individually targeted marketing messages in search, Gmail and YouTube. Customer Match, as the freshly added offering is known, matches email addresses submitted … Read More

Get Graded by LinkedIn

posted in: Social Media 0

How effective is your use of the world’s biggest professional networking platform? LinkedIn lets you know with their Social Selling Index. The index itself is an assessment of how effectively the company thinks you’re using the platform’s features. While you … Read More

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